Need transportation? Check out the convenient shuttle service provided from Loews Philadelphia Hotel to ensure a seamless journey to and from Collaborative.

Shuttle Times:
Thursday, June 8th
Departing Loews: 7:45 am – 8:45 am
Departing Fillmore: 4:30 pm – 5:30 pm

Pick up your badge and connect with peers over a cup of coffee before the morning sessions kick off.

Classy's product experts will discuss how the company is innovating to meet the changing needs of the nonprofit sector and developing products that will create maximum impact for its customers. You will learn about the latest product updates and enhancements that are designed to help nonprofits turn moments of generosity into lifelong relationships. We'll also dive into upcoming features that will help nonprofits raise more money, engage more supporters, and make a bigger impact.

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Learn how to grow your revenue and maximize your fundraising efforts with insights, techniques, and lessons from experts at Concern Worldwide US, Girlstart, and Parent Project Muscular Dystrophy. Plus, get tips for strengthening donor relationships, building sustainable fundraising programs, leveraging tech, and creating effective campaigns. This session will take your fundraising to the next level with valuable insights and actionable strategies.
 

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Nonprofit organizations have started to harness the power of Artificial Intelligence (AI) to enhance their fundraising efforts. However, the topic of AI in philanthropy is still shrouded in mystery for many organizations. How can nonprofits use generative AI to predict the likelihood of giving, segment supporters, and draft compelling text without sacrificing authenticity?

Join our fireside chat as we explore these topics and discover how both Classy and Salesforce approach developing products that enable nonprofits to leverage generative AI.
 

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Want to raise 2x more from your website? Join this session to learn how to created an embedded donation form with some hands-on assistance from the Classy Coaches.

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Hear firsthand from leaders of Classy Award-winning nonprofits on advancing their missions and measuring programmatic success. Gain proven insights on using data to drive informed decision-making, leverage innovative technology and strategies to scale your program, and engage the community to make a lasting impact.
 

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From virtual events to live auctions, giving days, and more—nonprofits today are finding new ways to cut through the noise, personalize their outreach, and reach their fundraising goals. Hear from some of the nonprofits that do it best during this engaging panel discussion.
 

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Enjoy your lunch while you exchange ideas and build meaningful connections with like-minded leaders who understand your cause sector's unique challenges and opportunities. Check the agenda for specific meeting days and locations.

Locations:

Advocacy/Civil Rights: Classy Lounge (Punch Line)
Faith-Based: Ajax Hall (Fillmore)
Poverty and Hunger Relief: Call Back Bar (Punch Line)
Education: Partner Alley (Brooklyn Bowl)

Grab your lunch and choose an adventure. Attend our cause sector meet-ups to exchange ideas with peers, contribute to a local nonprofit in Fillmore, discover innovative solutions in Partner Alley, or meet the Classy team in Punch Line. 

Quick Tip | Brought to You by Virtuous

You (and your donors) now live in a world of continuous change, fast-paced innovation, and hyper-connectivity. Donors live in a real-time, personalized world. Yet, nonprofits ignore this and rely on analog, fixed fundraising strategies.

During this Quick Tip, Virtuous will release you from these rusty handcuffs and showcase how modern nonprofits are using marketing automation, AI, and predictive donor journeys to hyper-personalize each donor’s experience.

Quick Tip | Brought to You by Feathr

Amidst constant change, competition, and competing priorities, most nonprofits lean on magic, not marketing to hit their goals. During this session, Feathr will share an easy-to-implement framework that breaks down the silos between marketing and fundraising, enabling nonprofits to use community-first principles to unlock supporter and funding growth.

Need an afternoon energy boost? Drop by our Espresso Bar for a revitalizing pick-me-up, and while you're here, get to know the Classy team and explore our latest product features. 

Join us for an immersive and interactive workshop hosted by the Classy Coaches as they dive into event platform- Classy Live. Whether you're hosting a gala, golf event, or virtual experience, Classy Live has the tools to provide a seamless event. 91% of event attendees are more likely to take further action with a nonprofit after a positive event experience, so learn how to optimize the tools at your fingertips to ensure a smooth event!

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From the great Google Analytics 4 migration to the end of cookies, this session will explore the current digital environment and the challenges nonprofit marketers face. Learn how to identify the critical data points needed to make informed decisions, the importance of first-party data, and how to ensure donor privacy, all while optimizing for performance.

Session Resources
Privacy-First Marketing for Nonprofits
What Nonprofits Need to Know About GA4 Automatic Property Creation
Google Analytics 4: What Nonprofits Need to Know

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Discover what tactical approaches you can take to change your tech stack and what should drive your decision. Whether it be the implications on supporters and internal stakeholders, your particular organizational needs not being met, or a disconnect between your solutions, this discussion will help you identify if any of your existing challenges result from staying with a tech stack that doesn’t work for you.

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Join us for a fireside chat with Giving Tuesday's Chief Data Officer and GoFundMe's Chief Corporate Affairs Officer as they delve into the data that is driving giving trends across the sector. They will discuss not only how to respond but thrive in the current environment and how fundraisers can feel empowered to take control of the outcomes.

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Donors are not just numbers or financial contributors; they have unique motivations, emotions, and beliefs. By tapping into their psychology, nonprofit organizations can build stronger relationships with donors, increase engagement, and raise more funds. Learn practical tips and tools for incorporating donor psychology into your fundraising efforts, including using data analysis and segmentation to tailor messaging and outreach to different donor profiles.

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Embedded donation forms are powerful for driving conversion on your most trafficked digital asset: your website. We'll not only look at the process of embedding a donation form on your website, but the team at Mittun will also walk through advanced techniques to optimize your website, leveraging embedded donation forms, the Classy API, and more.

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Wrap up an inspiring week and join us at Brooklyn Bowl for a final celebration filled with bowling, music, cocktails, and bites.

Need transportation? Check out the convenient shuttle service provided back to Loews Philadelphia Hotel to ensure a seamless journey to and from Collaborative.

Shuttle Times:
Thursday, June 8th
Departing Fillmore: 4:30 pm – 5:30 pm